Nohf Makes Healthy Eating a Whole Lot Easier


A brand new concept, Nohf showcases a range of organic and natural food products that can be consumed without any worry or guilt. Containing zero artificial colors, chemicals, or sweeteners, Nohf stands for Natural Organic Healthy Food and boasts a range of products including natural fruit juices, dried fruits, jams and preserves as well as a selection of dried cheese and dry fruits. The brand also offers an extensive dry food range that includes almonds, cashew, hazelnut, walnut, and pistachios, to name a few. Managing Director of Nohf Hamad Al Shehhi reveals more…

A well-needed concept

“Nohf was born because we felt that that the UAE market needs more healthy options from other brands and companies. Our food is sourced from some of the best farms in Armenia and Sri Lanka. We at Nohf care about the eating habits of the population in the region and launched the brand to encourage consumers to make good choices that have a positive impact on their health. We are thankful to also have the support of the UAE government, who are organizing several activities in line with their Dubai30*30 vision to have a healthy society.”


Key products

“We offer a healthy range of products from jams to juices to dried cheese and nuts. Some of our popular products include sour cherry juices from Armenia, fig jam, white cherries jam, and dried cheese. Nohf is soon coming up with an organic line of coconut water too.”

Easier accessibility to healthy foods

“Healthy food items are now as readily available as unhealthy items, thus eliminating the need to go out to specific stores to look for products.”

Personal healthy eating tips by Hamad Al Shehhi

  • I avoid eating processed food as much as possible.
  • I drink a lot of water.
  • I buy my fruits and vegetables from local farmers.
  • I use organic and natural ingredients in my food.
  • I exercise at least 30 minutes each day, even if it is just taking a brisk walk.

The future

“We are launching our e-commerce platform soon, giving our customers the opportunity to shop the products at the click of a button from the comfort of their home. Many new products will be added to our range very soon including honey, coconuts water, dry fruits in different flavors, and nuts.”

For more information, visit: and @nohf_organic